Pettigrew Bakeries
Brand Identity

Cardiff's most loved bakery needed its brand brought together without losing what made it familiar. New primary logo, refined palette and typefaces. I created a system where the old and new work as one.

Photography by Tom Collins

Pettigrew Bakeries packaging and signage, brand identity by Friend and Friends, Wales
Pettigrew Bakeries brand refresh, Cardiff bakery branding by Friend and Friends
Pettigrew Bakeries typography and colour palette, brand design in Cardiff
Pettigrew Bakeries storefront branding, brand identity by Friend and Friends Studio, Wales
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